Marketing Transformation: Marketing Practice in an Ever Changing World: Proceedings of the 2017 Academy of Marketing Science (AMS) World Marketing Congress (WMC)

2018

315 Pages

5.92 MB

English

41275 Views

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This Proceedings Volume Examines Transformation In Marketing To Better Understand Current And Future Standing Of The Marketing Field. From Whether There Is A Need For Transformation In Our Field; What Methodological Transformations Are Necessary; Historical Looks At How The Field Has Transformed And, Download PDF file of Marketing Transformation: Marketing Practice in an Ever Changing World: Proceedings of the 2017 Academy of Marketing Science (AMS) World Marketing Congress (WMC), Published originally in 2018. This PDF file has 315 Pages pages and the PDF file size is 5.92 MB. The PDF file is written in English, Categorized in . As of 04 March 2025, this page has been bookmarked by 37,440 people. Now You Can Download " Marketing Transformation: Marketing Practice in an Ever Changing World: Proceedings of the 2017 Academy of Marketing Science (AMS) World Marketing Congress (WMC) Book" as PDF or You Can See Preview By Clicking Below Button.

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